Site in development! -

Expertise in writing | editing | social media| proofreading

I'm a skilled writer, editor and proofreader who loves to grow, eat and get muddy. When I'm not knee-deep at my allotment plot, I'm nurturing full-flavoured copy for newspapers, magazines and websites. I've spent 21 years germinating great ideas and content, and managing traditional and digital media projects, including social media. My clients dig me for my lateral thinking, eye-catching copy and quick turnaround. I haven’t decided whether I prefer the pen or the spade.

Follow me on Twitter Follow me on Instagram

Broadcast

Listen to my monthly GYO slot on BBC Radio Northampton

Video

Watch my GYO vlogs for gardening app GardenTags

Services

Writing

As a newspaper-trained journalist, I’ve spent 21 years providing newspapers, national glossies and websites with engaging features – on time and to brief. I specialise in gardening, the environment, food and drink, and health and fitness.

Editing & Proofreading

Gardening Editor for Vegetarian Living for 10 years – I have also launched three regional food magazines and been assistant editor for two The List titles in Scotland. With a background in newspaper sub-editing, I’ve provided proofing and on-page subbing to high-profile publishing houses including Dennis, Metropolis, Anness and Incisive Media.

Digital Media

I have helped dozens of organisations spruce up their digital copywriting, from blogs and vlogs to website rewrites and social media across Twitter, Facebook and Instagram. I offer consultancy services to companies needing help and advice in all aspects of digital media.

Copywriting

I have considerable experience providing high-performance content for small and big businesses – whether that’s for press releases, branding, brochures or websites.

Testimonials

catherinewestwood

Read the full testimonials

Garden Media Guild member

Garden Tags Blogger

My articles

Food / Portfolio

Fishing in troubled waters

I dive into Scotland’s ancient salmon net fishing industry and uncover a bubbling feud between those on the coast and those in the rivers Share this:Click to share on Twitter …

Drinks

What’s all the fuss about vermouth?

Vermouth’s popularity is continuing to rise not just as a cocktail ingredient, but as a drink in its own right. Share this:Click to share on Twitter (Opens in new window)Click …

Environment / Gardening

Grow your own history

Heritage seeds are horticulture’s heirlooms – and by investing and planting historic varieties we’re helping to safeguard their future, and ours Share this:Click to share on Twitter (Opens in new …

young boy eating ice cream

Food / Portfolio

Chimes are a changing: the fascinating story of Britain’s ice-cream vans

I explore how the once-familiar sight and sound of the ice-cream van has changed since its heyday Share this:Click to share on Twitter (Opens in new window)Click to share on …

Rat Race micropub, Hartlepool

Drinks

Raising a glass to the pint-sized pub: the rise of the micropub

No lager, no food, no bar, and a pub no bigger than your living room – welcome to the ‘micropub’ Share this:Click to share on Twitter (Opens in new window)Click …

Uncategorized

Blooming tasty! @allotmentalice talks edible flowers on BBC Northampton

They look and taste good. I discuss edible flowers with BBC Northampton’s Helen Blaby Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in …

Gardening / Tips

10 ways to bring the garden indoors

Green up your home with these ingenious houseplants hacks Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on …

Read my articles

Get in touch

I’d love you to get in touch to discuss working with me