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Thank you for visiting my website. I’m no longer offering freelance writing services – but wish you luck in your search for a good person to help your business.

What I can do for you

I can get your business noticed – for all the right reasons. I’m a skilled freelance writer and copywriter with 24 years’ experience writing content for small- and medium-sized businesses.



I have considerable experience providing high-performance content for businesses like yours – whether you want content for press releases, case studies, brochures, blogs, e-newsletters, websites or social media.

Social media management

I’ve managed the social media feeds for dozens of businesses across many different sectors – including horticulture, food, hospitality, retail, luxury, lifestyle and wellbeing – using Twitter, Facebook, Instagram, LinkedIn and YouTube.

Digital copywriting

I’ve helped a multitude of organisations spruce up their digital copywriting, whether for beautiful blogs, engaging e-newsletters or for a new website. I’m very familiar with  WordPress and Squarespace CMS.

Media consultancy

With 24 years in the media under my belt, I offer consultancy services (and bags of ideas) in all aspects of copywriting and content management, whether you want help with a newsletter, your social media or a website audit.

Email marketing

Want to engage your customers from the comfort of their inbox? I can write eye-catching content for e-newsletters, and design and upload content for WordPress newsletters.


Proofing & editing

As a former sub-editor for a London newspaper, I have an eagle eye for typos, grammatical mistakes and factual errors. I can whip all kinds of content into shape, thanks to decades of editing and proofreading experience.

Very lucky to be working with Alice

“Good copywriters are hard to find and we are very lucky to be working with Alice. She has written copy for a number of our clients – both for website and corporate brochures – and we are delighted with the results! She is both creative and professional and is an absolute pleasure to work with.”

– Andrew Lloyd, founder, Luxury Lloyd digital luxury agency

Creative, listens and delivers on time

“Alice has helped me develop a new website and also find my feet with social media. She is great to work with: creative, listens, delivers on time and responds quickly to detail. I think she is fabulous and I am so grateful to have found her.”

Mel Sutton, owner, Natural Health With Mel

First port of call for social

“Alice is my first port of call for all things social. Her creativity and attention to detail is top notch. She’s a cracking copywriter, always drilling down to the nub of a story, transforming content into an enjoyable and informative read. A brilliant person to have on your team.”

– Emma Mason, director, Emma Mason Pr & Marketing

Invaluable part of the team

“Alice worked with us to produce creative, inspirational and quirky copy for more than 100 clients over seven years. She was an invaluable part of the team and the inspiration behind our success. I cannot recommend her highly enough.”

– Annie Stirk, former MD, Absolutely Food PR

Took time to really listen

I knew I wanted Alice on-board when I decided to have a major revamp of my website. She understood my business from the get-go, took time to really listen to what I wanted and was just a lovely, kind and down-to-earth. I was very pleased with the finished result and have seen leads on the website increase. I attribute this to the content created. I cannot thank Alice enough for supporting me and my business. I have no hesitation in recommending her to others.

– Ellen Coles, director, Little Seed Group PR & Marketing

Recommended for consultancies

“I met with Alice to discuss my business marketing requirements and vision – and I found her to be receptive, friendly and easy to work with. She sent me an incredibly helpful and comprehensive report which I am able to now able to use to structure my marketing and social media much more effectively. I would not hesitate in recommending you work with Alice. Contact her today!”

– Virginia Compton, Yoga Retreat India

An asset to my business

“Alice has shown flair and creativity writing and uploading content to my website, and writing/designing my monthly newsletters. Her attention to detail is superb and she really understands what I want to communicate to my audience. I would not hesitate to recommend her if you need someone professional, with a personal touch. An asset to me and my business!”

– Lisa Greenough, owner, YogaPebbles children’s yoga classes

Alice creates amazing content

“I would definitely recommend Alice! She was fantastic supporting me; creating amazing, valuable content and always keeping me updated! Plus, she is just super lovely!”

– Annabelle Padwick, founder, Life at No 27

Why me?

Unlike many copywriters, I have a grounding in newspaper journalism – so I have a nose for a good sentence and a good story. I’ve been writing for more than two decades and love words.

Most of all, I love making your words work better for you. I can polish the trickiest and most technical language into easy-to-understand and engaging content.

Simple, effective but creative content gets your organisation noticed – and customers through your doors.

Why am I different?

I’ll get to know and love your business as if it was my own. As a freelance copywriter, I can offer the flexibility you won’t get with bigger agencies. There will be no costly contracts and no delegating. I will personally manage all your content needs with my creative and hands-on approach.

My blog

Find tips and tricks for making the most of your content

How to write a brilliant business blog

I share my ultimate copywriting checklist to make your business blog stand out…

Five tips for writing an impactful press release

Press release writing tips for getting your story noticed by journalists

10 biggest press release writing mistakes

10 press release writing errors that could see your story binned

Need gardening, food or eco features?

Read more about my journalism and writing specialisms over at my other site

Say Hello!

I’d love to help your business thrive. Get in touch today to discuss your content requirements