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Eight years ago I was looking for a copywriter to help with some urgent packaging copy and Alice came to our rescue. She quickly got under the skin of the client’s needs, understood the brief completely, got the measure of the products and went on to produce some sparkling copy, which delighted the client.


Since that day, Alice has worked with us producing creative, inspirational and quirky copy for a diverse range of more than 100 clients. Work has included newspaper and magazine features, creative press releases, copy for websites, blogs, brochures, leaflets and packaging.


On top of this Alice is supremely well organised and, although she has worked remotely for us, her organisational skills and constant communication has meant that we are always fully briefed as to her work schedule. In short, she can multi task to cover a diverse breadth of work from evaluating client websites to coming up with ideas for creative and achievable PR ideas. She also has an excellent telephone manner and is very personable, which have proved to be invaluable skills when conducting interviews with clients over the phone.


Alice has been an invaluable part of the Absolutely Food team and the inspiration behind our success, and we really could not have done it without her. Alice has been one of our key team players, and I cannot recommend her highly enough.