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Alice shows adept skill at crafting copy to a tight brief and delivering exactly what’s needed, and most importantly on time! Her breadth of knowledge is invaluable and she always has insightful suggestions to help improve any commission – even if you think you’ve thought of all the best angles. Alice is a great lateral thinker and adds valuable depth to all the content she creates. I trust her copy to be excellent, and she always lives up to my expectations.